Our Team
Our Values
Our Vision
An expert in women’s lingerie, aïdamarie stocks hand-picked items that make up a delicate but durable collection of intimates, sportswear and complimenting accessories - items to ignite the new illustrious African woman.
aïdamarie is proud to be the only official African distributor of MAREL Lingerie, a top brand that has flourished in North, Central and South America. It has been designed and manufactured in the United States, and promises the highest quality material and a long lifespan.
MAREL de Mexico is a third-generation family-run company that focuses on the apparel industry. The company provides customers with a total apparel manufacturing solution for women and children’s clothing. They have five design and manufacturing facilities in Mexico and employ over 1,200 people.
Why aïdamarie?
Official, Authorized and Quality-Assured Merchandise
Currently the majority of the luxury consumer goods sold in Africa are “Grey Market Goods”. These are commodities that are brought into the country through distribution channels that are usually unofficial, unauthorized, and of lower quality. Our goal is to give the booming African market accessibility to a high-quality and trusted brand through multiple store locations, starting with the African Southern region.
According to Forbes magazine, Africa is “currently home to five of the world’s dozen fastest-growing economies, Africa’s comparably strong performance over the past five years is about more than commodity supercycle and the boon of debt relief. Improved macroeconomic management has played its part, and increasingly, so has the rise of the African consumer. A growing middle class concentrated in urban areas, coupled with a youth bulge across the continent bolster the case for Afro-optimism.”
